Whatever city you’re in, Pride is going to look a bit different this year. With the UK’s celebrations — such as Pride in London and UK Black Pride — taking place in virtual spaces, and with many organisations already hit hard by COVID-19, the LGBTQ+ community needs support more than ever. Of course, you can directly support charities and LGBTQ+ venues all year-round via donations. But each Pride brings with it a slew of clothing collaborations from big brands, so we’ve put together a list of the nicest-looking options. Even better, these collections all support LGBTQ+ organisations, either via annual contributions or by donating a percentage of the proceeds from each sale.
Levis’ unisex tees come in four different styles, but we particularly like this rainbow twist on their classic red-tab logo. One hundred percent of net proceeds from Levi’s Pride 2020 collection go to OutRight Action International.
Also supporting OutRight is Calvin Klein, who collaborated on the organisation’s Covid-19 Global Responsibility LGBTIQ Emergency Fund. We like their colour-accented jockstraps, which feel suitably cheeky for a Pride collection.
We’re big fans of Parisian brand AMI, and their minimalist Pride cap would look good year-round. This year, 100 percent of the proceeds from their Pride merch is going to GLAAD, which supports inclusive and fair representation of the LGBTQ+ community in the media.
Razor subscription service Harry’s is donating £10 from the sale of each of these shave kits to akt, a charity which provides housing and support to LGBTQ+ homeless youths. Each kit features a Harry’s razor, shaving foam, three-blade cartridges, and a travel cover.
These would make a sweet gift for a queer parent — the selection features a polka-dot, stripey, and sunrise-printed pair of socks. Ten percent of net sales are being donated to The Trevor Project, the world’s largest suicide prevention and crisis intervention organization for LGBTQ+ young people.
We were quite impressed by these surprisingly stylish socks from Abercrombie. The two-pack features an ombre-dyed pair in pink and blue, and one splattered pair, but each look like the kind of socks you might find at Oi Polloi. Better still, Abercrombie has donated $200,000 (£160,200) to support The Trevor Project.
Our other favourite item was this sequin flip heart tee, in the colours of the trans flag.
These unisex shorts would be a tasteful way to get into tie-dye — and ASOS is donating 100 percent of net profits to GLAAD.
Former makeup artist Jessica Blackler launched her studio to provide a safe space for trans women to develop their makeup techniques. Now her gender-neutral beauty brand, Jecca Blac, has a Pride collection, which helps crowdfund money for Blackler to run her annual Trans Festival, which returns in 2021.
Kiehl’s has launched a limited-edition version of their best-selling facial cream. £10 from each purchase goes directly to Just Like Us, a charity that aims to combat LGBTQ+ bullying in British schools.
We like this rainbow-hued bumbag by Eastpak (which you could also wear cross-body). They’re donating £1.80 from each sale to ILGA, an organisation that supports the rights of LGBTI people around the world.
These OTT slipper-slide hybrids are made with soft sheepskin and come in pink, white, and blue — the colours of the trans pride flag. UGG has donated $125,000 (£98,800) to GLAAD as part of their commitment to the LGBTQ+ community.
For their Pride collection this year, AllSaints are donating £10 from the sale of every T-shirt to the Kaleidoscope Trust, a charity that works to uphold the human rights of the LGBTQ+ community internationally.
Even if you can’t wear these in a muddy field this summer, we think these jolly wellies would be a good purchase. Ten percent of the net sales from each purchase is going to Outright Action’s Covid-19 Global Responsibility LGBTIQ Emergency Fund.
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