best in class
July 27, 2022
The 6 Very Best Fake Tans Tans that won’t streak, smell, or make you break out.
recommended by experts
July 15, 2022
The Best Suncreams for the Body, According to Experts From the best suncream to wear for sports to the best for sensitive skin.
recommended by experts
June 21, 2022
The Best Dry Shampoo, According to Experts We asked stylists, colourists, and beauty-industry veterans about the ideal products for when your hair needs a quick pick-me-up.
best in class
May 24, 2022
The 7 Very Best Lip Balms We consulted experts, pored over reader reviews, and asked everyone from ballet dancers to DJs for their recommendations.
best in class
May 5, 2022
The 6 Very Best Products for Hyperpigmentation We spoke to dermatologists, consulted reviews, and read medical journals to find the best treatment for hyperpigmentation.
recommended by experts
Apr. 11, 2022
The Best Facial Sunscreen, According to Experts From the best mineral sunscreen to the best for sports.
gifts they might actually want
Jan. 17, 2022
The Best Gifts for Long-Distance Couples, According to Long-Distance Couples Find the best gifts to give your partner, from a couple that’s been dating for eight months to a couple that’s been together for 12 years.
Can We Recycle Hair, Too? Organizations like Green Circle Salon and Matter of Trust are thinking of recycling and safe disposal of beauty waste.
gifts they might actually want
Nov. 23, 2021
The Best Skin-Care Gifts, According to Beauty Editors We asked nine experts, from dermatologists to beauty editors to cosmetic chemists, for the gifts they’d give to a discerning skin-care fan.
gifts they might actually want
Nov. 16, 2021
The Best Beauty Advent Calendars to Buy Before They Sell Out There’s no doubt a beauty advent calendar makes a great gift to any beauty lover in your life, but which ones are really worth it?
Do I Need to Be Worried About COVID Hair Loss, Too? What people are most likely experiencing is a condition called telogen effluvium.
The 8 Products a Beauty Writer Emptied Out in October To find out about the products that are worth excavating, we occasionally invite friends of the Strategist to tell us about their monthly empties.
ask a cool person
Sept. 28, 2021
What Are the Best Press-On Nails? Instead of spending hours with teeny-tiny brushes attempting to recreate a design you saw on Instagram, you can simply use press-ons.
ask a cool person
Sept. 21, 2021
What Is the Best Perfume? We asked cool women, from podcasters to entrepreneurs and designers, exactly what perfume they wear.
recommended by experts
Aug. 25, 2021
The Best Books on Beauty, According to Beauty Experts We asked ten beauty experts, from cosmetic chemists to dermatologists and editors, for their book recommendations.
Should I Be Taking Calcium Supplements? How to know if you’re getting enough, and what to do if you need more.
How to Break Out of Your Pandemic Procrastination Rut Many of us are procrastinating more than ever. How do we break the habit?
Can I Drink Too Much Water? Overhydration is more common than you may think.
Can PMS Give You Body Dysmorphia? How hormone swings affect your body image.
What Is Diastasis Recti, and Can It Be Fixed? How to know if you have it, and how to treat it.
How Much Exfoliating Is Too Much? Finding the line between dewy skin and scrubbing your face off.
How to Prevent Mosquito and Bug Bites And why some people are more susceptible than others.
What Are Nootropics, and Can They Help Me Focus? The so-called “smart drugs” are supposed to aid concentration. But how?
Is Lip Balm Actually Bad? Turns out, there’s some truth to the rumors.
Why Doctors Still Struggle to Detect Skin Cancer in Black People Melanoma cases in people of color often get overlooked — until it’s too late.
Why Am I Nauseous All the Time? Is it anxiety, or something else?
strategist investigates
June 10, 2021
What’s the Next Status Water Bottle? We polled trendspotters, athletes, and models on what they think the next status water bottle will be.
Can Your Dental Hygiene Be Too Good? Turns out your mouth needs bacteria to stay healthy.
Do I Have to Sweat to Have a Good Workout? Good news for the sweat averse: Perspiration and fitness don’t necessarily go hand in hand.
Will Anything Make You Produce More Collagen? If collagen supplements don’t work, what does?
More! Female! Mice! By excluding female mice from medical trials, researchers can miss crucial information on how medicines affect women.
The Most Important Beauty Ingredient You’ve Never Heard Of What is glycerin, and why aren’t more people talking about it?
I Won’t Shut Up About My Sunrise Alarm Clock A cure for “sleep drunkenness” in the mornings.
strategist investigates
Mar. 24, 2021
What’s the Next Status Chocolate? Including a bar produced by John Cadbury’s great-great-great grandson.
recommended by experts
Mar. 17, 2021
The Best Makeup Storage, According to Experts We spoke to those in the know — from influencers to makeup artists — for their picks of the best makeup storage options.
Best Anti-snoring Aids, According to Experts Sleep easier with these snore-reducing remedies — including sprays, pillows, and mouth guards.
this thing’s incredible
Dec. 29, 2020
ask a cool person
Nov. 13, 2020
What’s the Best Blonde Shampoo? Whether you’re hoping to shift brassiness or to care for your (bleached) natural curls, we asked five experts for their recommendations.
recommended by experts
Nov. 5, 2020
What’s the Best Pregnancy Skin Care? We asked eight experts, including dermatologists and influencers, for their must-haves, including the best mask, moisturiser, and multi-use product.
recommended by experts
Sept. 30, 2020
What’s the Best Anti-Dandruff Shampoo? Whether it’s an occasional occurrence or a chronic condition, most of us have dealt with dandruff at some point.
The Best Retinol, According to Experts Including the best for beginners, the best budget option, and the best for plumping.
This £12 Body Moisturiser Outperforms Every Luxury Lotion I’ve Tried At £12 for almost 500ml of product, I feel happy applying it with wild abandon.
In Ten Years of Using Eye Creams, This Is The Only One I Buy on Repeat I tried it for the first time at 12,000 feet on my flight back to London. Even in the poor cabin lighting, I could see an immediate difference.
recommended by experts
Apr. 20, 2020
Everything You Need to Wax Your Bikini Line, According to Experts Including products and tips for preparation, application, and aftercare.